Illustrated Coastal scene inspired by Central Macedonia (Kilkis), near Stavrochori, Kilkis.
Trata
Stavrochori, Kilkis, Central Macedonia (Kilkis), Greece
The best-known canned-fish brand in Greek supermarkets, produced by family company Konva in Kilkis, with wild North Aegean Sardina pilchardus (FAO 37.3.1) confirmed on the label.
At a glance
| Country | Greece |
|---|---|
| Region | Central Macedonia (Kilkis) |
| City | Stavrochori, Kilkis |
| Founded | 1978 Brand launched 1978; the Tzika family fish trade dates to 1910 per the company (single-sourced). Food Chain Magazine says "over 90 years" — suggested wording: brand 1978, family business early 20th century. |
| Company | family canner (third generation) |
| Price | $ — budget |
| Species | Sardina pilchardus (sardine) — named on the label |
| Made at | Konva (KONVA A.E.V.E.), Stavrochori, Kilkis |
Notable facts
- Best-known canned-fish brand in Greek supermarkets; ISO, BRC, IFS and FDA certified.
- Produced by KONVA A.E.V.E. at Stavrochori, Kilkis — not Kavala, as sometimes assumed (two-source confirmed).
- Label transcription confirms Sardina pilchardus from FAO 37.3.1 (North Aegean); 70% sardines, 70 g drained per 100 g can.
- Company claims the world's first robotized sardine line — a marketing claim, not independently verified.
- Also sells frozen "Trata On Ice" sardine fillets.
- Retail: EUR 1.90-2.91 per 100 g on Skroutz, EUR 2.64 at Sklavenitis, about USD 2.99-4 in the US.
Behind the tin
Trata is packed at Konva (KONVA A.E.V.E.) in Stavrochori, Kilkis, Greece.
full sardine line of Trata are packed at Konva (KONVA A.E.V.E.), Stavrochori, Kilkis — not the brand's whole range.
Products
Wild sardines in olive oil (100 g)
olive oil Sardina pilchardus
Sardines in vegetable oil (100 g)
vegetable oil Sardina pilchardus
Sardines in tomato sauce (100 g)
tomato Sardina pilchardus
Sources
Compiled from public reporting and the brand's own materials.
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