Illustrated Coastal scene inspired by Tokyo (national).
Nissui (Nippon Suisan)
Tokyo (national), Japan
One of Japan's big-three seafood conglomerates, whose sweet-soy ajitsuke and far-infrared-roasted kabayaki iwashi cans lead with front-of-pack EPA/DHA claims that helped drive the post-2018 iwashi-can boom.
At a glance
| Country | Japan |
|---|---|
| Region | Tokyo (national) |
| Founded | 1911 |
| Company | Seafood conglomerate |
| Price | $ — budget |
| Species | Sardinops melanostictus (Japanese sardine / ma-iwashi) — very likely the species |
Notable facts
- The kabayaki can carries EPA 1,700mg / DHA 1,400mg per can on the front of pack — the health-marketing angle behind the 2018+ iwashi-can boom.
- Its kabayaki uses a sanontō-sugar tare and the fish is far-infrared roasted before canning, a genuinely distinct technique versus European frying.
Products
いわし味付 (iwashi ajitsuke) 100g
Sweet soy simmer Sardinops melanostictus
いわし蒲焼 (iwashi kabayaki) 100g
Kabayaki glaze (sanontō-sugar tare) Sardinops melanostictus
Far-infrared roasted before canning; EPA 1,700mg / DHA 1,400mg per can stated front-of-pack
いわしみそ煮 (iwashi miso-ni)
Miso simmer Sardinops melanostictus
Sources
Compiled from public reporting and the brand's own materials.
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